Coffee Reading: What attracts people to classical concerts?

Great little article from the Irish times about what attracts people to classical concerts. I would argue, of course, that whether you are coming for a conductor or soloist is probably more tied in to your purpose for going to the concert in the first place. Irish Times: Who comes first: the conductor, the composer, or the Read More …

Music Your Brain Can’t Make Sense Of (Part 8 of A Wild Theory About The Future of Classical Music)

A series of posts dedicated to understanding why people like (or dislike) certain types of music and how that could help us shape the future of the classical music world. So over the last few posts, we’ve been talking about the three Ps that impact our musical taste: Purpose – why am I listening to this Read More …

Coffee Reading: Different doors for different audiences

So this post from Joe Patti inspired me – which in turn references this TEDx talk from Nina Simon. I’ve obviously talked a bit about thinking about the purpose for performing, and the purpose for the audience being there. You only have to think about it for a while and you realise that different people have different purposes Read More …

Are There Things That Subconsciously Make Us Like (or Dislike) Music? (Part 7 of A Wild Theory About the Future of Classical Music)

In my last post, I introduced the concept of Personal Connection as being one of the factors that crops up a lot as a reason why we like certain music and not others. Now, in some senses, this is obvious. I had a good email exchange with Greg Sandow about this topic, where he pointed Read More …